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Shimano
Road & Tri Shoes

Shimano Road
Pedals

Shimano
Mountain Shoes

Shimano
Mountain Pedals

Newton Racers @ $235.00
Newton Trainers @ $250.00
Improve Your Running: Read How
Beware of Barefoot Running Injuries
Natural Running in an unnatural world requires shoes
By Danny Abshire, co-founder, Newton Running
People have been experimenting with barefoot running for a long
time, but in recent years the activity has gained mainstream
notoriety and science-based credibility. Most coaches, elite
athletes, physiologists and other medical experts agree that
running barefoot in very small doses on soft surfaces can help
improve your running mechanics and teach your body to land lightly
at your midfoot, but they also agree that you should wear some kind
of running shoes most of the time.
"Throw your shoes away for good? Sure, if you have perfect
mechanics and you've been living barefoot all of your life," says
Dr. Mark Cucuzzella, a West Virginia University professor and 2:25
marathoner who has studied barefoot and minimalist runners in
relation to running injuries. "But that's not the majority of
runners. Most runners absolutely need to wear shoes when they
run."
If you're used to running in a traditional training shoe with a
built-up heel, running barefoot can be a fascinating experience of
freedom and can be the first step in developing natural running
mechanics. Running unshod your foot naturally seeks out the ground
by landing at the midfoot/forefoot, where it receives sensory
interaction, or afferent feedback. This sensory input immediately
tells the rest of the body how to move efficiently with light
footsteps, a high leg cadence, a relaxed but consistent arm swing,
an upright posture and a slight forward lean from the ankles. This
same feedback can be gained while wearing some types of lightweight
shoes, but traditional trainers with thick levels of foam dampen
the sensory interaction and make it much harder to interpret the
ground, especially with the heel-striking gait those shoes
promote.
Read more.Lightweight trainers mean less impact, less fatigue
and faster recovery
By Danny Abshire, co-founder, Newton Running
Wearing lightweight shoes and running with soft footsteps can be
very beneficial for a runner of any ability or experience
level.
If you have good form with a natural running (midfoot/forefoot)
gait and you wear lightweight shoes, running can put you in a state
of euphoric bliss as you effortlessly click off the miles.
Everything flows together harmoniously and efficiently, no matter
if you're running a minute or a marathon.
But if you have inefficient form and wear heavier, overbuilt
shoes — and the two often go hand-in-hand — the simple act of
running can quickly become very destructive to your body. Heavier
training shoes typically weigh more because they have built-up
heels, which translate to steep ramp angles of 8 to 15 percent.
This encourages a heavy heel-striking gait and braking, both of
which have been shown to cause a variety of overuse injuries.
Read more... Shoe Geometry 101
Running Shoe Re-Evolution
By Danny Abshire, co-founder, Newton Running
At the start of the first American running boom in the 1970s,
most people were running in fairly lightweight shoes that consisted
of a rubber outsole a thin foam midsole and a lightweight nylon
upper. Although simple by today's standards, some of those early
shoes were pretty good at allowing the foot to move naturally
without the need for excessive muscular force and allowed a runner
to obtain afferent feedback from each foot's interaction with the
ground.
As footwear technology advanced over the years, running shoes
generally became cushier, softer, thicker, heavier and, in some
respects even more comfortable. But, while some of the innovations
were driven by performance, the end result in many cases was
anything but performance-oriented. And that's why, 30 years later,
thousands of runners run with inefficient mechanics predicated on a
heel-striking gait. Not only is that form not optimal for running
fast, it can also lead to numerous overuse injuries.
Read more... Natural Running, Barefoot Running, Efficient
Running
Develop efficient form with lightweight shoes and barefoot
drills
By Danny Abshire, co-founder, Newton Running
The natural running movement is quickly becoming a revolution.
Are you onboard yet?
Thanks to the advancement of lightweight high-performance
running shoes plus a best-selling book and recent stories in the
New York Times, Los Angeles Times, Denver Post, Washington Post and
National Public Radio, to name a few, the natural running movement
has become quite the rage in recent months.
Natural running is running the way the human body was meant to
run in its purest form - namely, barefoot - across a solid surface.
That means running with good mechanics and a efficient gait that
focuses on landing lightly on the midfoot/forefoot (the ball of the
foot, but not the toes) and quickly lifting your foot off the
ground instead of pushing off with excessive muscular force.
Natural running can help make you a stronger, more efficient runner
who is less prone to overuse injuries.
Read more... Reduce & Avoid Common Running Injuries
Efficient form and lightweight shoes are the keys to staying
healthy
By Danny Abshire, co-founder, Newton Running
Do you think a running shoe with a thickly cushioned heel pad
and rigid medial post can keep you from suffering common running
injuries such as plantar fasciitis, iliotibial band syndrome or
shin splits? Think again.
Recent research and news reports are confirming what those close
to the sport have known for years: running shoes with thick
midsoles, extensive anti-pronation devices and large heel crash
pads don't prevent injuries.
Read more... Land-Lever-Lift Technique
Good form is the key to efficient running and preventing
injuries
By Danny Abshire, co-founder, Newton Running
I've been coaching efficient running and injury prevention through
optimal running form, foot support and footwear for years. It would
be naïve to go by the results of sponsored elite athletes and
satisfied customers, but the initial results of a study started
last spring at the Massachusetts Institute of Technology reinforced
my ideas.
The study, conducted through the Chemistry of Sport class taught
by Dr. Patti Christie, took 25 athletic individuals with various
running abilities and put them through an eight-week distance
running program. The research was based around running 4x800m or
4x1600m repeats while holding a constant heart rate.
Read more... Good Running Form
By Danny Abshire, co-founder, Newton Running
Good running form is the key to efficient running and preventing
injuries. When most people take up running for general fitness or
to train for a marathon, they don't think twice about how to do it.
They buy a pair of running shoes, lace 'em up and start
running.
While that simplicity is one of the things that
makes running so desirable, if you start running without learning
proper form, you could wind up being woefully inefficient, and,
worse yet, set yourself up for a variety of debilitating
injuries.
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